Electric Blue
FELDER FELDER
This striking, fish-scale inspired print is detailed with varying shades of blue, taking you on a journey from the light aqua of the ocean’s waves to the dark and mysterious black of the sea bed to create visual impact.
Story
First showcased as part of FELDER FELDER’s very successful Into the Deep SS14 collection, the Electric Blue print represents life in the deep blue ocean, highlighting the impact fashion makes on the environment, and the importance of keeping oceans clean.
“Coming from a small German town and getting into design in London was like diving into the unknown – so that's why water was a big inspiration for this collection.”
Daniela & Annette Felder
Founded by German-born twins Daniela and Annette Felder, cult design brand FELDER FELDER effortlessly combines luxury style with sustainability. Inspired by the Rolling Stones and Led Zeppelin, the duo are known for their signature feminine rock n roll aesthetic, with an international celebrity following and numerous industry awards.
